Recruitment Marketing that just works!
DynCorp's Business Objective and Challenge
DynCorp's Goal
1
Generate a large volume of veteran candidates at the top of the apply funnel.
2
Increase DynCorp brand awareness domestically and overseas with qualified military veteran job seekers.
3
Generate qualified applicants for skilled aviation, engineering and logistics positions.
Results
5,000+ Clicks
Over 5,000 clicks were delivered over the life of the campaign, with strong engagement numbers. A strong landing page helped DynCorp convert those clicks to applicants.
375% Increase in Veteran Applicants
We worked with the DynCorp team to develop a multi-pronged, laser targeted recruitment approach to source top talent across our military network.
480+ Highly Skilled Applicants
Through the campaign developed and served by VIQTORY, DynCorp was able to engage over 480 new highly skilled applicants who may not have found their jobs otherwise.
75% Reduction in Hiring Cost
Using the arsenal of digital marketing resources at our disposal, we drove down costs by implementing and optimizing a campaign designed to convert.
Why VIQTORY?
How we Did It
Powerful Social Recruitment Marketing

Programmatic Campaigns
Digital Profiles


Job Board Listings
Retargeting
